Your City Is Talking. Mira Helps You Listen.

What if you knew the exact moment a tour group became confused? Or which monument sparked the most questions after 6 PM? What if you could see a real-time map of your visitors' curiosities?

For generations, destination managers have relied on lagging indicators: annual surveys, website traffic, and ticket sales. This is historical data. It tells you what happened last season, but it can't tell you what's happening right now.

Your city is a living organism, constantly generating thousands of data points in the form of questions from visitors. Until now, there has been no effective way to capture and analyze this data.

From Anonymous Questions to Actionable Strategy

Mira is designed to be a city's ears. Our AI platform doesn't just answer visitor questions; it aggregates and analyzes every anonymous interaction to create a powerful, real-time dashboard for our partners.

This is data that transforms how you manage and market your destination.

• Optimize Signage & Way-finding: 

  • If hundreds of users are asking, "How do I get to the castle from here?" it’s a clear indicator that your current signage is failing.

    
    

• Develop New Experiences: 

  • Are visitors constantly asking about a specific historical figure or architectural style? This is your audience telling you exactly what kind of themed tour or new attraction they would value.

    
    

• Manage Visitor Flow: 

  • By seeing where and when information requests are peaking, you can anticipate crowd movements and proactively suggest alternative routes or attractions, easing congestion before it becomes a problem.

    
    

    

    Differentiating Data by Time Sensitivity

Data-Backed Decision Making is the New Standard

Listening to your visitors is the most direct path to improving their experience. Mira provides the tools to listen at scale, turning unstructured conversational data into a clear, actionable roadmap for a smarter, more responsive, and more successful destination.

Stop guessing what your visitors want. Let the data tell you. Contact us for a demo to learn how Mira can unlock insights for your destination.